The Rejuvenation of South Baltimore dot com

South Baltimore’s original website is coming back stronger than ever. Here is why and how.

When a webmaster retires and moves on to other endeavors (travel, beach, photography, etc.) sometimes there is a void felt in leaving something behind. SouthBaltimore.com was created in May, 1999 as an information source for the South Baltimore Peninsula (South Bmore, SoBo) and neighboring communities – but languished with inattention for the last three years. That void recently became overwhelming and it was decided that SouthBaltimore.com, the webmaster’s first commercial website should be reborn in a modern style. The original site was never mobile-friendly but this new version is – and it is showing in the attention being paid by the major search engines (Google, Bing, Yahoo).

The numbers in the chart below tell the story of the positive impact a bit of “attention” can provide. January, 2022 is representative of each month in 2021 – not much traffic. The new rebuilding effort began in the middle of February, with the first real transition starting on February 14th. The chart below shows growth through March. Page views went from 19,000+ in January to 75,000+ in March – after just six and a half weeks of effort and TLC. Imagine where it will be in another few months…

South Baltimore Statistics for first quarter 2022
This chart shows visitor and page view statistics for the first three months of 2022. Note that internet bots and search indexing crawlers are not included in real visitor numbers.

Page views are a valid indicator of the use a website is seeing. Unique visitors and a (larger number of visits) means that people are returning to view more of the website. They must like the changes being made. On average, each visitor looking at more than 9 pages, indicating there there must be something interesting for the reader to see.

So, what does the webmaster get out of all of this? Simply, the site provides revenue, wages so to speak, to help support the webmaster and crew. SouthBaltimore.com does not solicit paid advertising** from local businesses. Instead, revenue is derived from national advertising (such as that provided by Google and DoubleClick), affiliate product offerings (Fanatics.com sports apparel), the sale of local art photographs (Pixels.com) and commissions from hotel reservations (Booking.com).

** If a local business would like to have a presence on SouthBaltimore.com, that can be arranged. Currently, without cost.

Baltimore Jobs & Employment

Baltimore, Maryland and the surrounding metropolitan area have a variety of jobs in all industries, with health care, service, hospitality and high-tech being the leaders of the pack.

Looking for jobs in any city can be a challenging job in itself – and Baltimore and the greater metropolitan area are no exception. You’re not only competing with a large number of similar applicants, but you have no idea if they are more experienced compared to you; whether they know a peer who already works within the organization, or if they live nearby or are from out of town. The reality is that it can be overwhelming knowing that you’re up against a lot of different people. If you accidentally run into some of the other candidates when you are interviewing, meeting them can make your nervous feelings even stronger. Looking for Baltimore, Maryland jobs can be a tough thing to have to do, even more so if you are in the process of moving into the area and can’t start working right away. 

harbor east under construction

Here are some ways that you can prepare yourself, and possibly give yourself a bit of an advantage while looking for your new job in the Baltimore area.

  1. Consider where the organization is located. Many cities, such as Baltimore, have reliable transportation systems, making [just about] every company available for your search search. If you live outside the city, in the greater metropolitan area, you may be required you to use a car, find a different form of transportation to get to work, or limit your job search. When you decide on companies which have an easy commute, your search for jobs in Baltimore will end up being more targeted – because you will have removed companies that are not accessible, making them not acceptable.
  2. Be careful about your using words in describing your experiences and accomplishments; use measurable numbers whenever possible. Saying things like, “I had doubled product sales is great,” however it will not be very powerful or as visual. Use percentages like, “I increased sales by 500% each quarter.” Rather than stating you oversaw a team of employees, try saying something similar to, “I managed a group of 8 people that worked together to improve efficiency by 80% each quarter.” Or, something like, “This was easily calculated as a result of our production numbers raising by 80% and our defects lessened by 18%.
  3. Think of the size of a company and which is probably the best size for you. Not only does figuring out the size of the company you would like to work for enable you to slim down and target your hunt for jobs in Baltimore; but it will make it easier to have the capacity to target your resume to be more relevant to the jobs for which you are applying. Whenever you reside in any large city, you’ll find 1000’s of places to apply. By focusing on the places that you might be happiest, by size and location, you will save time by focusing on the businesses that are probably a better match for you.

Business Checks Catalog for your own business needs.

Finding Employment in Baltimore can be a challenge, a real challenge. There are myriad organizations from which to pick and choose and, what seems like, countless job-seekers competing for the same position(s) as you. Doing certain things while seeking new employment you can create an “edge” for yourself. Make sure to have a resume targeted for the job to which you are submitting. Know that the company is the right size for you and if it is close enough to your house for a comfortable commute. Use “real” numbers that are relevant to the organization, position and person interviewing you. Preparing yourself properly will give you an advantage over and above other potential candidates when conducting a job search in Baltimore.

Welcome to Baltimore, Hon!

Please pardon the dust while we…

…install new site software. This is a work-in-progress, meaning you’ll see a mixture of the old and the new as we make the transition. However, the crabs are hot and the beer is cold. Come and stay for a while.

South Baltimore Logo

South Baltimore, Port Covington … and the dynamic neighborhoods of SOBO, the South Baltimore peninsula, from Federal Hill to Locust point.

Whatever nickname you choose to use, our section of Baltimore encompasses neighborhoods from the Inner Harbor and Federal Hill, east to Locust Point and Fort McHenry, south to Port Covington and west to “the stadiums.” There is something for everyone, from museums and art galleries to Major League sports teams along with a great mix of dining and shopping. Online since 1999, SouthBaltimore.com is your resource for South Baltimore from Downtown to Fort McHenry. You can live, work, shop, eat and play right here. Go Ravens! Go Orioles! And don’t forget the Steamed Crabs!

We are updating to celebrate our 23rd year serving the great people of South Baltimore and surrounding neighborhood communities.

Photographed from a top floor of the Harborview Tower, here is a 2004 scene of the Baltimore Peninsula as it existed nearly two decades ago.